Customer stories

SumUp goes from zero to localization hero with Contentful

A customer pays at a coffee shop.
Challenge

Limited documentation on content and entirely manual localization processes led to messaging inconsistencies across channels and markets.

Outcome

Contentful is enabling SumUp to streamline and automate content translation to help the company grow to new markets.

20+

languages supported

5

dispersed offices working on one platform

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Solutions

Collaborative features

A headless architecture enables parallel workflows while previewing capabilities that streamline editorial processes.

Integrated framework

APIs and the Contentful Marketplace offer extensibility to add new tools and capabilities.

Reliable security

Reduced risk of unauthorized access, data breaches, and the legal or reputational damages that follow.

Localization features

Localization features streamlines tailoring content to specific regions.