The New Storytellers

Audible sparks listener imagination with Contentful

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The New Storytellers

Behind every winning content experience lies a team of innovators. This series highlights the people within our customer organizations driving change.

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Challenge

A monolithic CMS required developer intervention to manage content, hindering creativity and collaboration.

Solution

A no-code composable content platform gives creative teams more autonomy and the structure to build and stress-test new ideas.

Outcome

Contentful is helping Audible teams come together to build digital experiences that excite customers.

20%

increase in conversion rates

19

regional blogs launched

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Learn more about Contentful Composable Content Platform

See how Contentful plays a pivotal role in elevating company-wide creativity
and digital experiences.

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Capabilities

Integrated framework

APIs and the Contentful Marketplace offer extensibility to add new tools and capabilities.

Scalable structure

Modular, reusable content models enhance consistency while still leaving room for creativity.

Reliable security

Reduced risk of unauthorized access, data breaches, and the legal or reputational damages that follow.

Collaborative features

A headless architecture enables parallel workflows while previewing capabilities that streamline editorial processes.